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张 洁
计算机科学与应用Vol.4 No.2, 全文下载: PDF HTML DOI:10.12677/CSA.2014.42005, February 14 2014
新媒体背景下国产动漫IP的传播策略研究 Research on Communication Strategy of Domestic Animation IP under the Background of New Media
熊静怡
新闻传播科学Vol.11 No.4, 全文下载: PDF HTML XML DOI:10.12677/JC.2023.114143, December 13 2023
SIVA理论视角下故宫文创IP传播策略研究Research on Communication Strategy of Cultural and Creative IP in the Palace Museum from the Perspective of SIVA Theory
刘双双, 张安琪
新闻传播科学Vol.12 No.3, 全文下载: PDF HTML XML DOI:10.12677/jc.2024.123090, June 7 2024
乡村振兴背景下农产品营销策略探析——以锦溪村非遗羊尾笋为例Analysis of Agricultural Product Marketing Strategies under the Background of Rural Revitalization—Taking the Intangible Cultural Heritage of Yangwei Bamboo Shoots in Jinxi Village as an Example
陈诗璐, 徐科技 科研立项经费支持
现代市场营销Vol.14 No.2, 全文下载: PDF HTML XML DOI:10.12677/mom.2024.142005, May 17 2024
“双一流”大学建设背景下的高校后勤网格化管理研究Research on the University Logistics Grid Management under the Background of “Dou-ble First-Class” University
谢思琪
服务科学和管理Vol.12 No.5, 全文下载: PDF HTML XML DOI:10.12677/SSEM.2023.125049, September 25 2023
星座文化IP的传播策略与变现模式研究 Research on the Communication Strategy and Realization Mode of Constellation Culture IP
陈俊丞
新闻传播科学Vol.11 No.3, 全文下载: PDF HTML XML DOI:10.12677/JC.2023.113070, August 30 2023