商品新颖性对不同认知风格大学生购买意愿的影响研究A Study of the Effect of Product Novelty on the Purchase Intention of College Students with Different Cognitive Styles
师金阳, 马学海 科研立项经费支持
心理学进展Vol.14 No.1, 全文下载: PDF HTML XML DOI:10.12677/AP.2024.141046, January 26 2024
国货美妆的新浪潮——顾客感知价值驱动购买意愿的机理研究A New Wave of Domestic Beauty—Research on the Mechanism of Customers’ Perceived Value Driving Purchase Intention
刘昕琳
运筹与模糊学Vol.14 No.3, 全文下载: PDF XML DOI:10.12677/orf.2024.143357, June 30 2024
基于游客生成内容的南京市旅游目的地形象感知研究——以Tripadvisor日本游客评论为对象A Study of Tourist Perceptions of Nanjing City as a Tourist Destination Based on User-Generated Content—Focusing on Japanese Tourist Reviews on Tripadvisor
张 隋, 张玉林
地理科学研究Vol.12 No.5, 全文下载: PDF HTML XML DOI:10.12677/GSER.2023.125064, October 23 2023
西安市宠物保险购买意愿调查研究A Survey of Pet Insurance Purchase Intention in Xi’an
马天一, 邱一敏
社会科学前沿Vol.12 No.9, 全文下载: PDF HTML XML DOI:10.12677/ASS.2023.129665, August 31 2023
直播营销用户体验对消费者购买意愿的影响研究——基于顾客信任的中介作用Research on the Influence of User Experience of Live Broadcast Marketing on Consumers’ Purchase Intention—Based on the Mediating Role of Customer Trust
李治萍, 熊 艳, 王荩怡
心理学进展Vol.12 No.1, 全文下载: PDF HTML XML DOI:10.12677/AP.2022.121017, January 13 2022
博物馆线上活动对文博产品购买意愿影响研究Research on the Influence of Museum Online Activities on Purchase Intention of Museums’ Cultural Products
李先春, 艾 进, 周心怡, 翁笙杰 科研立项经费支持
商业全球化Vol.11 No.2, 全文下载: PDF HTML XML DOI:10.12677/BGlo.2023.112005, April 28 2023