植入式广告在酒店营运方面的应用Application of Product Placement in Hotel Operation
鲍富元, 刁文文
商业全球化Vol.2 No.1, 全文下载: PDF HTML DOI:10.12677/BGlo.2014.21004, January 24 2014
基于文本挖掘的短视频植入式广告媒介可供性分析Analysis of Media Availability of Short Video Embedded Advertising Based on Text Mining
杨婷婷, 田书格
软件工程与应用Vol.11 No.3, 全文下载: PDF HTML XML DOI:10.12677/SEA.2022.113049, June 10 2022
化妆品广告词的语用分析——以彩棠广告词为例Pragmatic Analysis of Cosmetics Advertising Words—Taking Advertising Words of TIMAGE as an Example
刘 涛, 房 梦
现代语言学Vol.12 No.1, 全文下载: PDF HTML XML DOI:10.12677/ML.2024.121015, January 9 2024
国内广告类期刊封面图像中的视觉思维研究A Study of Visual Thinking in the Cover Image of Domestic Advertising Periodicals
杨明刚, 朱韦茜, 韩宜男 科研立项经费支持
新闻传播科学Vol.4 No.4, 全文下载: PDF HTML XML DOI:10.12677/JC.2016.44004, February 24 2017
论言语行为理论在广告语言中的应用On the Application of Speech Act Theory in Advertising Language
王苏敏
现代语言学Vol.11 No.11, 全文下载: PDF HTML XML DOI:10.12677/ML.2023.1111666, November 14 2023
论广告营销中“天真者”原型的建构The Construction of Innocent Prototype in Advertising Marketing
江心培
现代管理Vol.4 No.5, 全文下载: PDF HTML DOI:10.12677/MM.2014.45012, October 30 2014