汽车品牌来源国效应的初探The Research on the Country of Origin Effect in the Automotive Brand
张翼飞
现代市场营销Vol.4 No.4, 全文下载: PDF HTML DOI:10.12677/MOM.2014.44009, October 27 2014
乡村振兴背景下农产品营销策略探析——以锦溪村非遗羊尾笋为例Analysis of Agricultural Product Marketing Strategies under the Background of Rural Revitalization—Taking the Intangible Cultural Heritage of Yangwei Bamboo Shoots in Jinxi Village as an Example
陈诗璐, 徐科技 科研立项经费支持
现代市场营销Vol.14 No.2, 全文下载: PDF HTML XML DOI:10.12677/mom.2024.142005, May 17 2024
基于4R’s营销理论的成品油营销策略探析Analysis of Marketing Strategy of Oil Product based on 4R’s Theory
刘守德, 孙永风
现代市场营销Vol.1 No.1, 全文下载: PDF HTML DOI:10.12677/mom.2011.11003, May 25 2011
时间压力情境下推荐信号对产品选择的影响The Effect of Recommendation Signals on Product Selection in Time-Pressure Situations
伍芷仪, 李 宏
现代市场营销Vol.15 No.2, 全文下载: PDF XML DOI:10.12677/mom.2025.152018, April 28 2025
转发还是私藏？身份认同对分享意愿的影响Forward or Keep It Private? The Impact of Identity on Willingness to Share
杭怡婷, 刘东胜
现代市场营销Vol.14 No.1, 全文下载: PDF HTML XML DOI:10.12677/MOM.2024.141002, February 28 2024
医药行业市场营销策略优化——以真奥药业集团为例Optimization of Marketing Strategies in the Pharmaceutical Industry—A Case Study of Zhen’ao Pharmaceutical Group
石 阳
现代市场营销Vol.14 No.3, 全文下载: PDF XML DOI:10.12677/mom.2024.143008, August 16 2024