基于CiteSpaceIII的网络时代消费心理分析Analysis of Consumer Psychology in the Network Age Based on CiteSpaceIII
付 玉, 梁 沛
心理学进展Vol.9 No.8, 全文下载: PDF HTML XML DOI:10.12677/AP.2019.98180, August 26 2019
消费心理学视域下奶茶品牌社群营销策略探析Analysis on the Community Marketing Strategy of Milk Tea Brand from the Perspective of Consumer Psychology
刘承润
心理学进展Vol.14 No.7, 全文下载: PDF XML DOI:10.12677/ap.2024.147451, July 8 2024
消费主义思潮下大学生消费心理研究Research on the Consumer Psychology of College Students under the Trend of Consumerism
唐铭含
心理学进展Vol.13 No.12, 全文下载: PDF HTML XML DOI:10.12677/AP.2023.1312753, December 14 2023
基于品牌心理契约违背的消费者行为研究:消费者情绪为中介变量Research on the Impact of Brand Psychological Contract Violation on Consumer Behavior: Consumer Emotion as the Mediating Variable
伍丽娟, 阳 林 国家科技经费支持
心理学进展Vol.13 No.1, 全文下载: PDF HTML XML DOI:10.12677/AP.2023.131024, January 19 2023
消费心理学视角下“直播带货”火爆的原因The Reasons for the Popularity of “Live Streaming Sales” from the Perspective of Consumer Psychology
戴 妍
电子商务评论Vol.13 No.1, 全文下载: PDF HTML XML DOI:10.12677/ECL.2024.131029, February 29 2024
现代消费心理下土特产包装设计的创新研究Research on the Innovation of Packaging Design of Local Specialty under Modern Consumer Psychology
李 霜
设计Vol.9 No.1, 全文下载: PDF HTML XML DOI:10.12677/Design.2024.91128, February 28 2024