Berscheid, E., & Walster, E. (1978). Interpersonal attraction (2nd ed.). Reading, MA: Addison Wesley.

电商企业薪酬差距对人才吸引力的影响
The Impact of Salary Gap in E-Commerce Enterprises on Talent Attraction

薛 陈   

电子商务评论Vol.14 No.1, 全文下载: PDF XML DOI:10.12677/ecl.2025.141404, January 26 2025

电子商务背景下的图书阅读推广与营销策略分析
Analysis of Book Reading Promotion and Marketing Strategies in the Context of E-Commerce

叶建勋   

电子商务评论Vol.13 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2024.1341499, November 14 2024

电商背景下馆社店合作的儿童“三全”阅读推广研究
Research on the Promotion of Children’s “Three-Complete” Reading under the Background of E-Commerce

毛宇君   

电子商务评论Vol.14 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2025.144987, April 17 2025

相似吸引效应理论研究述评
A Review of Theoretical Research on the Similarity-Attraction Effect

杨宇航   

心理学进展Vol.14 No.2, 全文下载: PDF HTML XML DOI:10.12677/AP.2024.142085, February 23 2024

商家匿名性对用户消费吸引力影响的探究：面部遮挡与用户信任的关系
An Exploration of the Merchant Anonymity Impact on Consumer Attractiveness: Relationship between Facial Occlusion and User Trust

李沚璠   

电子商务评论Vol.14 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2025.1441075, April 24 2025

乡村振兴战略背景下农村电商高质量发展实践路径探究
Research on the Practice Path of High-Quality Development of Rural E-Commerce under the Background of Rural Revitalization Strategy

陈希航, 黄 旋   

电子商务评论Vol.13 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2024.1341298, November 5 2024