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工业4.0时代泰国数字营销战略研究——基于消费者行为角度
Research on Thailand’s Digital Marketing Strategy in the Age of Industry 4.0—Based on the Perspective of Consumer Behavior

陈可丽   

现代市场营销Vol.12 No.1, 全文下载: PDF HTML XML DOI:10.12677/MOM.2022.121002, January 17 2022

消费者心理视域下我国绿色产品网络营销困境及策略探究
Research on the Dilemma and Strategy of Green Product Network Marketing in China from the Perspective of Consumer Psychology

鲍 樱   

电子商务评论Vol.13 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2024.1341663, November 22 2024

绿色消费理念下消费者行为特征与企业营销策略——以全食超市为例
Consumer Behavior Characteristics and Enterprise Marketing Strategy under the Concept of Green Consumption—Taking Whole Foods Market as an Example

樊怡婷   

电子商务评论Vol.14 No.1, 全文下载: PDF XML DOI:10.12677/ecl.2025.141445, January 28 2025

基于消费者行为理论的电商直播线上消费的影响因素研究
Study on the Influencing Factors of Online Consumption in E-Commerce Live Streaming Based on Consumer Behavior Theory

郭玉莉, 鲁 薇    科研立项经费支持

现代市场营销Vol.15 No.1, 全文下载: PDF XML DOI:10.12677/mom.2025.151014, February 25 2025

品牌猪肉基于消费者购买行为下营销分析研究
Marketing Analysis Study of Branded Pork Based on Consumer Purchasing Behavior

毛若然   

农业科学Vol.15 No.1, 全文下载: PDF XML DOI:10.12677/hjas.2025.151005, January 8 2025

商店形象对消费者惠顾行为影响的研究评述及展望
The Impact of Store Image on Consumer Behavior: A Review

王蒙霞   

现代市场营销Vol.4 No.4, 全文下载: PDF HTML DOI:10.12677/MOM.2014.44011, November 28 2014