Grewal, D., Krishnan, R., & Baker, J. (1998). The effect of store name, brand name and price discounts on consumers’ evaluations and purchase intentions. Journal of Retailing, 74, 331-352.

叠音品牌名称对不同性别大学生消费偏好的影响
The Effect of Repeated Two-Syllable Brand Name on the Consumption Preference of College Students in Different Genders

王昕悦, 贾浩哲   

心理学进展Vol.9 No.10, 全文下载: PDF HTML XML DOI:10.12677/AP.2019.910205, October 8 2019

品牌名称暗示性研究回顾与展望
Review and Prospective on Research of Brand Name Suggestiveness

石金凤, 冬 梅, 李佳佳, 李 瑛   

心理学进展Vol.4 No.6, 全文下载: PDF HTML DOI:10.12677/AP.2014.46096, November 5 2014

论民法典下夫妻借名买房离婚分割
On the Divorce Division of Husband and Wife Buying a House under the Name of the Civil Code

姬 琳   

法学Vol.11 No.4, 全文下载: PDF DOI:10.12677/OJLS.2023.114306, July 10 2023

借名买房合同中的物权归属与借名人保护
Ownership of Property Rights in the Contract of Buying a House under a Name and Protection of the Borrower

汤晨旸   

争议解决Vol.9 No.4, 全文下载: PDF HTML XML DOI:10.12677/DS.2023.94227, July 27 2023

运动品牌个性感知对消费者购买意愿的影响：消费者人格的调节作用
The Effects of Perceived Personality of Sport Brands on Consumers’ Purchase Intention: The Moderations of Consumers’ Own Personality

邹雨含, 刘 莹, 陈 浩   

心理学进展Vol.14 No.5, 全文下载: PDF HTML XML DOI:10.12677/ap.2024.145306, May 21 2024

借名买房合同行为法律效力问题探究
Study on the Legal Effect of Contract Behav-ior of Buying House under Borrowed Name

李勇刚   

法学Vol.10 No.5, 全文下载: PDF HTML XML DOI:10.12677/OJLS.2022.105103, September 8 2022