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管理科学与工程 Vol.12 No.1, January 31 2023, PDF, HTML, XML DOI:10.12677/MSE.2023.121005 被引量
直播商务中虚拟主播对消费者购买意愿的影响研究Research on the Influence of Virtual Anchors on Consumers’ Purchase Intention in Live Streaming Commerce
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运筹与模糊学 Vol.13 No.6, December 14 2023, PDF, HTML, XML DOI:10.12677/ORF.2023.136648 被引量
分析中国内衣行业女性化社交媒体广告对女性消费者态度和购买意愿的影响To Analyze the Influence of Feminine Social Media Advertisements in China Underwear Industry on Female Consumers’ Attitude and Purchase Intention
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运筹与模糊学 Vol.13 No.5, October 20 2023, PDF, HTML, XML DOI:10.12677/ORF.2023.135511 被引量
在相亲直播情景下用户付费意愿影响因素研究A Study on Influential Factors of Customers’ Purchase Intention in the Situation of Matchmaking Live-Streaming
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现代管理 Vol.13 No.1, January 31 2023, PDF, HTML, XML DOI:10.12677/MM.2023.131008 被引量
消费者购买意愿视角下新能源汽车营销策略分析Analysis of Marketing Strategies of New Energy Vehicles from the Perspective of Consumers’ Purchase Intention
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电子商务评论 Vol.13 No.2, May 22 2024, PDF, HTML, XML DOI:10.12677/ecl.2024.132242 被引量
文创产品体验对顾客购买意愿的影响:知识水平的调节效应The Influence of Cultural and Creative Product Experience on Customers’ Purchase Intention: The Moderating Effect of Knowledge Level
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社会科学前沿 Vol.13 No.5, May 17 2024, PDF, , DOI:10.12677/ass.2024.135378 被引量
跆拳道馆的关系营销战略对顾客信赖、投入及购买后行为的影响Impact of Relation Marketing Strategy of Taekwondo Gymnasiums on Customers’ Trust, Investment and Post-Purchase Behaviors
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体育科学进展 Vol.10 No.1, January 24 2022, PDF, , DOI:10.12677/APS.2022.101003 被引量
消费价值观对新能源汽车购买意愿的影响研究Research on the Influence of Consumer Values on the Purchase Intention of New En-ergy Vehicles
叶琳琅, 严 良 下载量: 414 浏览量: 1,050
心理学进展 Vol.13 No.8, August 24 2023, PDF, HTML, XML DOI:10.12677/AP.2023.138434 被引量
新冠肺炎疫情下消费者绿色产品购买意愿的形成机理——基于事件系统理论Formation Mechanism of Consumers’ Purchase Intention of Green Products in COVID-19—Based on Event System Theory
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心理学进展 Vol.13 No.3, March 30 2023, PDF, HTML, XML DOI:10.12677/AP.2023.133146 被引量
我国个人养老金购买意愿及影响因素研究Research on Personal Pension Purchase Intention and Its Influencing Factors in China
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运筹与模糊学 Vol.14 No.2, April 24 2024, PDF, HTML, XML DOI:10.12677/orf.2024.142183 被引量