国货美妆品牌广告设计与传播研究——以珀莱雅为例Research on Advertisement Design and Communication of National Beauty Brands—Taking PROYA as an Example
熊欣悦 下载量: 44 浏览量: 99
设计 Vol.9 No.3, June 11 2024, PDF, HTML, XML DOI:10.12677/design.2024.93310 被引量
老字号糕点品牌体验设计策略研究Research of Experience Design Strategies for Time-Honored Pastry Brands
陈文丽, 巩淼森 下载量: 160 浏览量: 388
设计 Vol.9 No.1, February 7 2024, PDF, HTML, XML DOI:10.12677/Design.2024.91046 被引量
运动品牌个性感知对消费者购买意愿的影响:消费者人格的调节作用The Effects of Perceived Personality of Sport Brands on Consumers’ Purchase Intention: The Moderations of Consumers’ Own Personality
邹雨含, 刘 莹, 陈 浩 下载量: 67 浏览量: 140
心理学进展 Vol.14 No.5, May 21 2024, PDF, HTML, XML DOI:10.12677/ap.2024.145306 被引量
一带一路背景下翻译美学对中国民族品牌传播中华文化的作用——以汉服传播为例The Role of Translation Aesthetics in the Spread of Chinese Culture by Chinese National Brands in the Context of the Belt and Road Initiative—Taking the Spread of Hanfu as an Example
王宇超, 王润晔, 吴子诺 下载量: 69 浏览量: 181
现代语言学 Vol.12 No.4, April 30 2024, PDF, HTML, XML DOI:10.12677/ml.2024.124303 被引量
探究国潮背景下百雀羚的蜕变To Explore the Metamorphosis of Pectoralis under the Background of National Tide
施琰莹, 华思宁 下载量: 62 浏览量: 113
电子商务评论 Vol.13 No.2, May 16 2024, PDF, HTML, XML DOI:10.12677/ecl.2024.132171 被引量
昆曲《牡丹亭》在香水品牌文创设计中的应用与表现The Application and Performance of Kunqu Opera “Peony Pavilion” in the Cultural and Creative Design of Perfume Brands
张可璇 下载量: 244 浏览量: 363
设计 Vol.8 No.4, December 22 2023, PDF, HTML, XML DOI:10.12677/Design.2023.84436 被引量
老字号品牌的数字化转型策略研究Research on Digital Transformation Strategy of China’s Time-Honored Brands
仝欣欣 下载量: 74 浏览量: 164
电子商务评论 Vol.13 No.2, May 9 2024, PDF, HTML, XML DOI:10.12677/ecl.2024.132109 被引量
校企合作的传统中小企业品牌出海路径研究——以义乌欧泽为例A Study on the Path of Traditional Small and Medium Sized Enterprise Brands Going Abroad through School Enterprise Cooperation—A Case Study of Ouze in Yiwu
陈嘉欣, 胡建海, 蒋柯莹, 李梦丹, 李 安, 程钧豪 下载量: 113 浏览量: 915 国家科技经费支持
世界经济探索 Vol.13 No.1, March 15 2024, PDF, HTML, XML DOI:10.12677/WER.2024.131003 被引量
以SHEIN为例分析跨境电商品牌的出海战略Take SHEIN as an Example to Analyze the Overseas Strategy of Cross-Border E-Commerce Brands
郑月明, 徐雨箫 下载量: 277 浏览量: 1,041
电子商务评论 Vol.13 No.1, February 29 2024, PDF, HTML, XML DOI:10.12677/ECL.2024.131066 被引量
会展旅游的影响及对策:以天津国家会展中心为例The Influence and Countermeasures of Exhibition Tourism: Taking Tianjin National Convention and Exhibition Center as an Example
乔 丹, 王庆生 下载量: 707 浏览量: 2,080
可持续发展 Vol.12 No.2, March 3 2022, PDF, HTML, XML DOI:10.12677/SD.2022.122036 被引量