关于大学生消费的演化博弈分析

An Evolutionary Game Analysis of College Students’ Consumption

摘要: 21世纪以来，人们的消费水平明显得到了提高，然而大学生消费作为社会消费中的最主要部分，他们的消费方式多种多样、消费结构呈现出多元化，但是不合理消费却随处可见。本文将基于演化博弈理论的知识，建立了家长的引导、学生的自我管理、高校的干涉对大学生的低碳消费行为的演化博弈模型。具体来说，文章首先介绍研究背景、目的及其研究意义。其次，对演化博弈模型进行描述。再次，进行构建家长、高校、大学生三方演化博弈模型，探索主体的策略选择，并应用MATLAB对模型进行数值仿真实验，最后进行总 。研究表明，均衡点(0, 0, 0), (0, 0, 1), (1, 1, 1)是改系统的演化稳定策略，而且在一定条件下，学生是否低碳消费受家庭和社会的影响。

Abstract: Since the 21st century, people’s consumption level has been obviously improved. How- ever, as the most important part of social consumption, college students’ consumption has various consumption patterns and diversified consumption structures, but unrea- sonable consumption can be seen everywhere. Based on the knowledge of evolutionary game theory, this article establishes an evolutionary game model of the low-carbon consumption behavior of college students on the guidance of parents, students’ self- management, and university intervention. Specifically, the article first introduces the research background, purpose and research significance. Second, the evolutionary game model is described. Thirdly, it constructs a tripartite evolutionary game model of parents, colleges, and college students, explores the main body’s strategic choices, and uses MATLAB to conduct numerical simulation experiments on the model, and finally concludes. Research has shown that the equilibrium point (0, 0, 0), (0, 0, 1), (1, 1, 1) is the evolutionary stable strategy of the system, and under certain conditions, stu- dents’ low-carbon consumption is affected by family and society.