微博用户对剩男剩女的社会态度研究——基于微博文本情感倾向分析

The Micro-Blog Users’ Social Attitude towards Leftover Men and Women Based on the Text Sentiment Analysis

摘要: 本研究探讨了网络用户对剩男剩女的社会态度。采用微博文本情感倾向分析的方法对1000条新浪原创微博进行态度研究。采用微博文本情感倾向分析的方法对1000条新浪原创微博进行态度研究，其结果显示微博用户对剩男剩女群体持负向态度。另对标签为剩男剩女的60名新浪微博用户近期发表的900条原创微博进行情感倾向性分析，发现剩男剩女群体的微博呈中性态度，且剩男和剩女的微博关注话题存在明显性别差异。本研究结果对于社会正确理性看待逐渐增多的剩男剩女具有一定的启示意义，对剩男剩女在择偶问题上树立正确择偶观具有引导作用。

Abstract: This study investigated the Internet users’ social attitude towards leftover males and females. Re-lated to the topic of leftover males and females, 1000 original micro-blog messages selected from Sina Weibo were used to identify the emotional tendencies of these messages. The results showed that the micro-blog users held negative attitude towards leftover males and females. In addition, the emotional tendencies of the 900 original micro-blog messages that were recently published from 60 Sina Weibo users who were marked by leftover males or females were analyzed as well. The results showed that the emotional tendencies of these messages were neutral. Besides, there were dramatically differences on the topics focused by leftover males and females. The research not only induces a rational social attitude towards leftover males and females, but also plays a guiding role for them in setting up the correct conception on choosing spouse.